11 Things to Consider Before Choosing an Online Sales Training Program

An online sales training program is a vital component of an effective staff motivation strategy. It helps you not just impart knowledge but also, if implemented correctly, helps keep morale high, which also leads to increased productivity.

Here are some things to keep in mind as you choose your online sales training program:

1. Education and improving skills should be the focus of the program. This helps foster a sense of value on the employee’s skills and knowledge and a sense of ownership of his role in achieving his goals.

2. It should also help them gain more confidence and deliver results. These make the online training program a potentially powerful motivational tool.

3. Consider a program that gives you more choices in terms of training modules.


4. It’s best to choose an online training program that you can also use with other e-learning programs. Software like this is called SCORM-compliant software. SCORM – which means Shareable Content Object Reference Model – gives instructions to programmers on how to write their code so it can also work with other e-learning programs. If the online training software is SCORM-compliant it means that it adheres to the industry standard for e-learning interoperability.

5. Ask about offers like free software upgrades on your online sales training program.

6. Opt for a program that is easy to set up, use, load and modify so you would not need an IT every step of the way.

7. Programs that are flexible and easy to customize are your best options. This kind of online training program can be modified to suit your company’s needs. They can also be easily customized to follow the timetables of specific incentive strategies.

8. Choose the online training program that can deliver real-time, online reports. You should be able to have all the information that can help you analyze how effective the training program is so far.

9. Most companies go for the online training program that carries training, rewards and feedback in one platform. It’s easier to track the accomplishments and gives employees easy access to all the information they need to achieve their targets. Most of these platforms have leader boards that help keep the process public and transparent. It also reiniforces the message that the entire incentive program is fair and objective while also encouraging the participants become more emotionally engaged.

10. Go for the online training platform that can help you address individual and group achievements. And make sure that you can implement a long-term training and reward program because long-term programs – according to the study “Incentives, Motivation and Workplace Performance: Research & Best Practices” done by researchers for the International Society of Performance Improvement and funded with a grant by the SITE Foundation – lead to a higher percentage of performance increase.

11. Online sales training programs also make it easy to monitor quota-based and measurable results, which, in turn, help in giving feedback and in arriving at expectations for the next goals.